The third season of the much awaited HDFC Life Spell Bee is back once again. Alternate Brand Solutions India Limited (ABSIL) and HDFC Life, announced the launch of ‘HDFC Life Spell Bee – India Spells 2011’, which is the Indian counterpart of the highly acclaimed Scripps Spelling Bee, USA. The HDFC Life Spell Bee competition is a unique and scholarly education series in a fun-filled quiz format that was launched a couple of years ago. The third season of HDFC Life Spell Bee, this year aims at helping students improve their spelling skills, vocabulary, learning concepts and pronunciations leading to correct usage of English words and improving their command over the English language. This competition will engage the contestants in a variety of methods to test them on their spellings, offering the perfect pronunciations and supplying the etymological meaning of each word.
The winner of the Grand Finale will be sent by The Times Group in association with HDFC Life to experience Scripps National Spelling Bee in Washington. While the winner of HDFC Life Spell Bee India 2011 will not participate actively in the Scripps National Spelling Bee, he/she will certainly experience and get a flavor of the magnitude and standard of Scripps National Spelling Bee as a learning process. The third edition of the Spell Bee will reach 25 cities, more than double the number of cities (12) it had reached last year. The process has begun with invitation letters being sent to schools across Mumbai, Delhi, Kolkata, Chennai, Bangalore, Jaipur, Lucknow, Ahmedabad, Hyderabad, Pune, Cochin, Coimbatore, Vijaywada, Panjim, Nagpur, Surat, Vadodara, Guwahati, Jaipur, Ludhiana, Amritsar, Bhubaneshwar, Vishakapatnam, Indore and Bhopal.
In phase one, schools across all 25 cities will conduct an intra-school spelling test for students from classes VI to IX. Winning students will then go on to the inter-school contest that will be held in each city. The pre-finals (inter-city) and the grand finale will be held in Mumbai in February 2011. A six-episode television series, hosted by Derick O’Brien, will also be shot in Mumbai. As part of the grand prize, the national winner will be sent to sit in on the Scripps National Spelling Bee at Washington DC, USA in June 2011. For years, the Scripps National Spelling Bee in the US has attracted students all over the world and is currently a rage among students. Interestingly, the last three years titles at the contest have been won by students of Indian origin — Sameer Mishra won the tournament in 2008, Kavya Shivashankar in 2009 and Anamika Veeramani in 2010. The child star Darsheel Safary played master of ceremonies at an event held in Mumbai to announce the HDFC Life Spell Bee 2011, powered by The Times of India.