Life! Camera Action… an internationally acclaimed American feature film, is now available on Flipkart.com – India’s largest consumer e-commerce company headquartered in Bangalore, Karnataka.
This multi award-winning eloquently presented optimistic family drama, comes from the internationally acclaimed Indian filmmaker, Rohit Gupta; starring Dipti Mehta, Shaheed Woods, John Crann, Swati Kapila & Subodh Batra among others. Set in New York City, Life! Camera Action… is a moving story of a young girl, Reina, who is threatened by her parents to be disowned, if she insists on a career like filmmaking, instead of doing what usually is the norm—become a doctor, engineer, architect. Filled with dreams and ambition, Reina is faced with a hard decision: She must give up her dreams in order to keep her parents happy or go against their wishes and follow her own path?
The film garnered numerous accolades around the world before it was picked up for straight to DVD release on Oct 26th, 2012 by New Jersey based VIVA Entertainment for the US and Canada territories. Boston based new media distribution company, idistribute Inc., initially released the film via facebook on July 20th, 2012, marking it as the first feature film by Indian filmmaker to release via this medium. On 29th November 2012 film received another retail DVD distribution platform via Florida based Dynasty Records through Trans World Entertainment Corporation’s national mall-based store under the brand name F.Y.E., (For Your Entertainment); Suncoast and Wherehouse.com.
Life! Camera Action… is Gupta’s feature directorial debut and the only one to date to be shot with a two-member crew. The 90-minute feature film is reasonably priced at Rs. 300 and will be available for purchase at Flipkart.com throughout India.
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